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How much do Video Brochures cost?

How much do Video Brochures cost?

In the past few years this powerful, interactive, marketing medium has been proven to be a game-changer for companies and organizations from all industries to successfully communicate brand messages to their respective audiences in the most impressive and effective way. Yes, there are cheaper marketing tools, but we would argue there are few ways more effective than our Video Brochures.

Companies have found video brochures to be very useful in sectors ranging from manufacturing to sales, in real estate, recruiting, fundraising, trade shows, product promos, healthcare, entertainment, event management, banking as well as many other business segments where getting the attention of your audience by using a unique approach is of crucial importance.

Our Video Brochures leverage the power of the video medium, combined with the benefits of high-end printing, giving the brands a flexible and creative way to communicate their business proposition to their prospects. For more info about our Video Brochures feel free to browse our Product Gallery. 

However, their usefulness and benefits can be easily overlooked, simply because most executives, managers, or small business owners think that the cost of having them in their marketing arsenal is too high.

Scott Brockie - Imaging Excellence 2.0

“A question that is often asked about our Video Brochures is “Are they expensive?”
Well, they are not expensive compared to taking key prospects to dinner, but yes, they certainly cost more than simple printed brochures…but a better question would be: since when has the marketing equation simply been about the cost?”

– Scott Brockie, Imaging Excellence 2.0

You see, here’s what’s expensive…what’s expensive is the amount of money you’re spending now that is largely wasted trying to get new clients.

What is really expensive is the current cost of your shotgun marketing approach that hopes to somehow hit the right prospect, but rarely does.

What’s enormously expensive is the $200 / $300 / $400 a day that you are paying the sales reps and business development people who are desperately wishing that somebody would please answer their phone call or message.

And, worst of all…what’s dreadfully expensive is that you have prospects on your lists who, if they were turned into clients, would be Rainmakers for your organization – yet the vast majority of them will never read, never get, and never even see your marketing message in their entire lifetime.

Compared to this, our Video Brochures are downright inexpensive. If you want to continue wasting your sales and marketing dollars hoping your prospects will respond, go right ahead…but if you feel that it’s time you used a tool that would actually reach the prospects that are worth reaching, this is the way…the Imaging Excellence 2.0 Video Brochure – it turns prospects into clients.

Our Video Brochure prices can range from $20 to $200 and are depending on a number of factors, such as: 

  • different sizes of the brochure, 
  • with various screen sizes, 
  • having multiple play/pause and volume buttons, 
  • soft-cover vs. hard-cover, and 
  • optional finishes – gloss, matte, soft-touch.


All these options factor into the pricing. 
It is also very important to point out that your video content can be easily changed/updated, which makes the video brochures reusable.

Please feel free to contact us so we can discuss the Video Brochure that will work best for your organization.

Ready to order your Video Brochures?
Call us or use the Contact Form to get started now!

Contact us to discuss your project

Turn Prospects into Clients with our Video Brochures!

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What if your best prospects actually became Rainmaker clients?

What if your best prospects actually became Rainmaker clients?

Whether you’re a micro company or have tons of employees, acquiring and retaining good clients is the key to success. 80% of most companies’ sales still come from just 20% of the clients – those are the clients that are the Rainmakers for your organization.

The big question is ‘How do we get more of them?’ – well, our Video Brochures will help you to at least get their attention! 

How to get your prospect’s attention? 

Today, prospects are bombarded with hundreds of offers reaching their email inboxes, not to mention the tons of ads on social networks or wherever they spend their time online. These messages are so prevalent that the human brain largely ignores them and only registers them as a pale noise.  

There are many guidelines and practices to follow in order to spark your prospect’s interest and start an initial business relationship. Perhaps the most important one is to be inventive and unique in your approach. This tactic will set you apart from the noise of the marketing jungle, place you higher than your competitors, and allow you the opportunity to present your value proposition.  

Fortunately, there is a marketing tool that will let you do this – the Imaging Excellence 2.0 Video Brochure

How Can Video Brochures Help?  

Let’s list some of the benefits Video Brochures can provide: 

  • Sets you and your product apart from your competitors. 
  • Provides the opportunity to present directly to your targeted prospects, avoiding the cold-calling and dry-prospecting pitfalls. 
  • Creates a much-needed personal connection with your prospects that eventually builds up trust. 
  • Allows you to present printed materials for your company, making your brand look more serious and professional. 
  • Allows your marketing message to be viewed with undivided attention, at a place and time that is convenient for your prospect. 
  • Creates a WOW effect with its uniqueness that can amplify your message to not only your prospect, but also their partners and colleagues, expanding the reach and potential of your marketing efforts. 


Sending a Video Brochure to potential customers where they can see your message and hear your voice will significantly help nurture a personal relationship with them – which is what every successful business relationship requires.  

Once you surprise your potential customers with this unique, exciting, and professional introduction, you have taken great strides in transitioning them from ‘prospect’ to ‘client’! 

We are often asked if our Video Brochures are expensive…here is how we respond: 

Scott Brockie - Imaging Excellence 2.0

“What’s enormously expensive is the $200, $300, $400 per day that you are paying the sales reps and business development people who are desperately wishing that somebody would please answer their phone call or please respond to their message. And worst of all, what’s dreadfully expensive is that you have prospects on your list who, if they could be turned into clients, would be Rainmakers for your organization – yet the vast majority of them will never read, never get, never even see your marketing message in their entire lifetime!“

– Scott Brockie, Imaging Excellence 2.0

The next steps?

If you want to continue wasting your sales and marketing dollars hoping your prospects will respond, go right ahead. But if you feel it’s time to use a tool that will actually reach the prospects that are worth getting, this is the way— the Imaging Excellence 2.0 Video Brochure! It turns prospects into clients! 

Ready to order your Video Brochures?
Call us or use the Contact Form to get started now!

Contact us to discuss your project

Turn Prospects into Clients with our Video Brochures!

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How do you get Prospects to trust you in the post-Covid era?

How do you get Prospects to trust you in the post-Covid era?

The Covid pandemic will remain in our memory for a long time. This unprecedented event has left a lasting mark on the world economy, which saw the biggest recession and the worst global economic crisis since the Great Depression of the 1930’s.

All this contributes to almost every company feeling a financial blow to their business development plans and sales efforts, which have had to dramatically slow down  or even completely stop. The Covid pandemic may be slowly fading away, but the full financial recovery is not expected to happen any time soon.

Promoting a new product or service to prospects or investors has suffered significant setbacks, too. Marketing efforts that are best accomplished in person have been delayed indefinitely. The lack of direct contact between people, both in private and in the business world, has contributed to the creation of a mental barrier that indirectly creates a lack of trust between people; many of us today do not want to meet others unnecessarily, we just want to be safe and keep our distance. All of which casts doubt on the possibility of presenting new products or services face-to-face.

Video Brochures in the post-Covid era

All business owners, decision-makers, and buyers are much more cautious now than ever before in deciding to invest in a new product or service. So, how to get their attention and gain their trust? Can you relate to this problem? If so, we have the answer you’re looking for – our Video Brochures can almost make it seem like you’re in your prospect’s office personally!

This post-pandemic era can be difficult for prospects to notice you, but our Video Brochures can accomplish exactly that!

Why Video Brochures?

Well…because they are the ideal solution to the aforementioned problems. By sending a Brochure with a built-in video screen, in advance of your call, you will be able to tell your business story or make your new product/service sales pitch directly to your prospect, even without your personal presence!

A prime example in the B2B sector is the sales process of having sales representatives do product presentations in the prospect’s office. This form of direct marketing was a very common practice for various companies before Covid, as a personal sales presentation increased the visibility of the product they were selling – the product was presented directly and personally, with all its strengths and advantages being demonstrated in front of the potential buyers. It was an effective and successful strategy that brought the product and the brand right to the prospect; Covid, however, has almost completely stopped this practice. 



Our Video Brochures are a brilliant solution to these problems. By sending out one of our Video Brochures, you can get your message into the hands of those prospects who can be Rainmakers for your organization! Without any fear of social-distancing, from the comfort of their office chairs or even from their homes, these decision-makers can now see your product and hear your pitch in a revolutionary and efficient way! The moment they open the Video Brochure, your video starts playing and starts the process of transforming this prospect into a customer. There is no better solution to direct B2B marketing than this.

Scott Brockie - Imaging Excellence 2.0

“Do Video Brochures cost more than a typical direct mail piece? – sure they do. But, since when has the marketing equation only been about the cost? Surely the real issue is the return that’s generated. If you have prospects that you really want to reach – this is the way to do it.”

– Scott Brockie, Imaging Excellence 2.0

The marketing possibilities are endless – real estate, construction, fund-raising, education, wealth management, banks, hotels, high-end automotive, new product launches, legal services, insurance, events, weddings, and trade shows, just to name a few.

The advantages of Video Brochures

  • The most significant advantage of our Video Brochures is that they help gain the trust of the prospects in these difficult times.
  • A Video Brochure gives you an opportunity to talk directly with your prospect’s decision-makers without the need for your physical presence.
  • Your video message plays immediately after opening the brochure, and is viewed on a high-quality video screen with built-in speakers.
  • The brochures can have several buttons for the user to move through multiple videos (if more than one), with the ability to start/stop the video and adjust the volume.
  • Our product stands out amidst hundreds of marketing tools, giving it an exceptional, unmatched impact.
  • Your prospects can view your Video Brochure at a time that is most convenient for them, and they can watch the content again and again.
  • The Video Brochure presentation leaves a lasting impression and helps build crucially needed trust.

The next steps?

If you are excited about this opportunity and want to try out the usefulness of this technology to see how it can help your business, then the next step is to contact us through our contact page or if you want call us now and we will start working with you immediately to start your new sales process!

We are sure that our Video Brochures will help to promote your product or service and will deliver your marketing message in a fabulously unique and powerful way.

Contact us to discuss your project

Turn Prospects into Clients with our Video Brochures!

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Turning Prospects into Clients – isn’t this what Marketing is all about?

Turning Prospects into Clients

Isn’t this what Marketing is all about?

How to turn your prospects into clients?

Ah, yes…the old Marketing challenge of converting prospects into clients. Getting top-notch prospects is hard – turning them into clients is infinitely harder. So, how do you get a higher success rate?

This is why we created the Imaging Excellence 2.0 Video Brochure. It is the most effective marketing communications tool you may have ever seen. It’s the ideal combination of the “hold-it-in-your-hands” benefit of printing, combined with the communication effectiveness of video.

Inbox Fatigue

If you are in Marketing or Sales, you know the satisfaction of having a customer initiate contact by visiting your site, watching your campaign, signing up for your newsletter list, or clicking on a link to a YouTube video. However, as you also know, it’s not that easy. But why not?

Let’s put ourselves in the prospect’s shoes for a moment. How often have you received an email with an invitation or a link, and you said “I’ll come back to this…” or “I’ll watch that tonight when I have more time”? But “tonight” never comes, right?

Scott Brockie - Imaging Excellence 2.0

“Look, you can send links to your prospects all day, every day, but for the most part, they won’t click. Click this, click that, click here, click there…they’re clicked out. Prospects have had it up to here with email links. There is Inbox Fatigue.”

– Scott Brockie, Imaging Excellence 2.0

Еven when your message has managed to actually reach your prospect’s inbox, we then come to the psychological barrier of people who are flooded with new messages and links on a daily basis, and who are likely to completely ignore your message or link. And then there’s the trust issue problem that has to be overcome – “who are you, sending me an e-mail; I don’t even know you?

There are few sales endeavors with a lower success rate than the cold call.

People buy from people they trust

The reality is that people buy from people they trust!

If your organization has marketing and sales representatives, when your prospect doesn’t know them personally, there is no initial trust and no engagement. Here is the solution – You need a printed Video Brochure that shows multiple videos, tells multiple stories, shows testimonials, and builds trust!

The first video can be an introduction to your company – commenting on your values, your mission, and the services/products you provide. In the next video, your representatives can introduce themselves, say why they can be trusted and how they will bring value to the potential client. Then, add a video from a client with a testimonial, which does even more in terms of building trust and credibility.

This is extremely helpful when your representative calls the prospect after they’ve received the Video Brochure – they will have a far better chance of connecting because the prospect feels that they already know your representative through the video and can trust this person!

100% of the prospects will open the Video Brochure!

“They turned out amazing – exactly as I imagined!”

If you have prospects that you feel have the potential to become clients, expand your business or help your organization grow, have one of our Video Brochures show up on their desk or in their real-life physical mailbox. The moment they open the Video Brochure (and they’ll open it) your message starts playing. Your representatives will follow up with what will prove to be a very warm follow-up call. 

If your business is designing, engineering, or building things, environments, homes, etc., try sending out a quarterly ‘The Best Of’ Video Brochure highlighting your most impressive projects and success stories. Mail our Brochure with a built-in video screen to every top prospect on your list and it will help reinforce that you are the experts they need. They’ll be looking forward to the next one coming in, and they may be the one calling you! 



The “80/20 Rule” still applies in most organizations today, where 80% of the sales or revenue comes from 20% of the clients. Leverage our Video Brochures’ potential to find that next 20% of the clients who could be the Rainmakers or Home Run accounts for your organization. Identify them, make your list, then send them a Video Brochure regularly with case studies and testimonials showcasing how great your organization is. This will have a far greater effect than the “let’s-hope-something-happens” approach that you may be taking now.

Scott Brockie - Imaging Excellence 2.0

“Do Video Brochures cost more than a typical direct mail piece? – sure they do. But, since when has the marketing equation only been about the cost? Surely the real issue is the return that’s generated. If you have prospects that you really want to reach – this is the way to do it.”

– Scott Brockie, Imaging Excellence 2.0

Isn’t it about time that your company sent out a highly impactful marketing tool that gets your message in front of your top prospects in an extremely engaging and memorable way?

Looking for a marketing solution that best showcases your brand and makes you stand out from the competition? Our Video Brochures do that. All the marketing buzz-words – ‘stand out’, ‘break through’, ‘get noticed’ – it all happens with our Video Brochures. 

Call us or send us a message to discuss how we can help you – because with the Imaging Excellence 2.0 Video Brochure… Now you’re talking!

Contact us to discuss your project

Turn Prospects into Clients with our Video Brochures!